Q&A: Sending CD's out for promotion? Is this really necessary?
By John Taglieri - 06/06/2007 - 10:53 AM EDT
I have a question after reading some of your articles about sending
cds to websites to review. Do you send the actual cd or download
it onto their site? I can't imagine sending a cd to every site
that offers to review music...we would all go broke in a hurry,
enjoy your articles on th Muse page very much....keep up the good
work and best of "luck" to you in your endeavors!
you for your time.
George! Thanks for the reply and for the kind words about my articles.
That means a lot to me.
far as sending CD's to each website, yep, that's exactly what you
have to do. If you send uploaded files to them, you risk the quality
not being quite what the CD will offer, and this can have an adverse
reaction on your review.
I had my CD's made, I knew right from the start that I was going
to give a lot away for promotional reasons. You have to figure that
into your budget just the same as you would figure on taking out
ads or hiring a publicist. Yes, you give a lot of CD's away, but
if the review sells a few CD's for you, then your free CD money
was well spent. It's a give and take. But as I said in the article
also, you have to be a bit choosy in the sites you send to and make
sure that they are going to give you the most bang for your buck,
so to speak. Sites that don't cater to your genre are not worth
it, unless they are big sites that get enough hits to warrant the
review. There are thousands of sites out there, so do your homework
and figure out where your money, in this case the free CD, will
be best spent.
this helped you and thanks again for reading the article!
[ Current Articles | Archives ]